No matter who you hire to promote your dental practice – or how much you spend – the most valuable marketing tool should be your own team. By aligning the front office staff, hygienists, and dental assistants with your overall marketing strategy, you’ll tap into success on more levels. You could say that your staff…
Ah, the mythical perfect dental patient. You know, the cheerful one who takes their oral health very seriously, schedules regular appointments, and never cancels or shows up late. They accept the treatment plan you put forth, have perfect insurance coverage, but have no issues with potential out-of-pocket expenses. And they probably don’t exist. However, in…
With a struggling economy and continued staffing shortages in many areas, it’s more important than ever to have a strong, cohesive front office team for your dental practice. The right people and systems can help to offset a busy schedule, fill in temporary gaps, and ensure a profitable outcome. Indeed, the right front office crew…